For better search engine visibility, you need to watch out and enhance the SEO health of your site. The SEO analysis part of our website audit service helps us review on-page factors, including keyword optimization, meta tags, alt text, and URL structure. Our website experts are ready to analyze your site and find parts where it is underperforming, and we suggest ways for you to improve your rankings in this way. It does not end here – we also work on off-page factors such as backlinks and social signals to make sure your SEO efforts are holistic. We address both on-page as well as off-page SEO to help your website have more traction in search engines, which provides you with organic traffic and also provides you better search engine ranking.

User experience (UX) can not be ignored when it comes to keeping users interested, and what it translates to is conversions. Included in our website audit service is a thorough analysis of your site’s UX design: how easy your site is to navigate and how your pages are laid out as well as the clarity of calls to action. If your design is confusing or cluttered, you will also have high bounce rates and lost opportunities. We understand how critical it is – therefore, we examine how visitors interact with your website and give you advice on how you can improve design elements that influence user experience. A properly optimized UX will provide your users with better and greater satisfaction, lower bounce rates, and higher conversions, consequently leading to more sales and leads.

Content is king only if you optimize it for both the search engine and the user. A website audit means a thorough review of your website which also includes your content strategy to make sure your content is current, interesting, and appropriate to your audience. To make sure each page on your site serves as both a useful resource to users and a ranking opportunity for search engines, we use keyword usage, readability, and other factors to evaluate the content structure of your pages. We conduct careful audits of your web pages’ content, and if we find pages are missing, we offer suggestions to improve or to provide new content ideas. Optimized content and well-crafted content help you rank higher, keep users engaged, and generate more targeted traffic.

Industries are saturated with new businesses every day, and your niche market is no more an exception. Therefore, to stay ahead of the competition, you need to know where you fall compared to it. Competitor Benchmarking is a part of our website audit service in which we analyze your top 25 competitors’ websites in terms of SEO, content, and overall performance. We fill in the gaps or opportunities within your strategy that can help you get a competitive advantage. Understanding what your competitors are and are not great at will enable us to create a more targeted approach to help you beat them and lead the market. You can be sure your website will be positioned with success in this market sector by our detailed analysis of competitor performance and market trends.

Increasing conversions is the key business concern – therefore, our website audit is not only about uncovering technical problems but also about increasing conversions. With our audit, we perform an analysis of your website conversion funnel to pinpoint where visitors drop off or do not complete desired actions, and what are the critical aspects deviating your visitors from your website. Then, we start enhancing and optimizing your calls to action, lead capture forms, and checkout process to see if they are maximized for the most conversions. If you want to improve sign-ups, sales, leads, etc, our audit service is to help you understand what you can do to make your site better at converting visitors into paying, loyal customers. However, by improving CRO, we increase your ROI and help your business succeed by getting higher conversions.